How would our gifts accompany us home through the hustle and bustle of busy holiday shoppers?
What would keep prying eyes from a glimpse of the surprises tucked away in our closets and spare rooms?
Retailers have designed signature holiday shopping bags for many years. Working with some of the most creative minds of the time to customize their bags from season to season.
How can a retailer produce their packaging with style and promotional value while meeting the best ECO practices?
It starts with the gold standard when it comes to saving energy, natural resources and money – The three R’s:
Reduce – Reuse – Recycle
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Well executed packaging programs have a major promotional impact on any branded customer experience.
As a vital touch point to your customer, properly planning how your packaging will function and feel is essential to positively elevating brand awareness.
The creation of ECO friendly custom retail bags for a personalized packaging program is not a simple process. It takes educated planning based on thorough review of specific project needs and environmental factors. This multi-part guide is meant to help a brand or retail store further understand the suggested ways to develop ECO friendly shopping bags and customized packaging.
This guide is a go-to resource about the essential general aspects that can make your bags more environmentally friendly. Base materials, mixing materials, preferred ECO bag styles and so much more will be discuss on an introductory level, allowing for a solid foundation of understanding about how to think and approach any ECO packaging project.
Stop guessing and making assumptions about what makes your bags “green” – get educated with this guide. Or pass it along to someone who you feel needs to get more down to earth with their packaging program by sharing via social media below the graphic.
Jennifer Tzar, the founder and CEO of ÖR Galleries and also a well known fashion photographer, enlisted the expertise of Modern Arts to design and manufacture a custom box for her new fragrance launch.
Size:
Base Material: .048 White Vat Board
Paper Wrap: Recycled Natural Kraft Interior & Exterior
Imprint: 1 Color Gloss Black Hot Stamp – Front Face of Top
Construction: 2 Piece, Hand Stripped. Die cut platform.
For an average consumer a shopping bag is just a simple object with two handles used for carrying shopping or grocery items which are commonly made from paper, plastic or other material which are durable enough to hold and transport items from the stores to their homes or other places. But for the seller it is not just a bag, for them the design and quality of the bag is part of their branding and marketing strategy. Business owners are aware of the two main functions of shopping bags in their business: first they are created to help buyers have a great shopping experience by providing them shopping bags that can carry all the goods that they bought. Second, it is the most cost-effective business promotional materials that they can give to their customers.